With rising costs of living, most people can’t afford a car that they need and are forced to look at alternative ways to procure means of transport. As such most tend to look for pre-owned vehicles which tend to be cheaper than their brand new counterparts in the showrooms. Here, Pre-Owned car sellers come into the picture. Such companies buy cars off people who wish to sell theirs, carry out the necessary touch-ups, inspections, and repairs before putting them out for sale.
Used car sales letters are generally written by the companies who offer the sale of second-hand cars. Through this letter, the companies provide essential information about the desired product that can attract their customers and enhance their sale. These letters keep the base for the trust of the client and hence lead to good business deals. These letters tend to be beneficiary for both the clients and the companies. It should be kept in mind that the correct information about the product is provided in the letter or else great misunderstandings can arise. These letters should be written with full attention and care to avoid post-sales problems.
Table of Contents
Sales Letter – Used Car Sales Letter Writing Tips:
- Give the details about the product that is to be sold.
- The detail of the product should be genuine.
- The letter should be formal.
- There should be no place for misunderstanding.
- The letter should address the client correctly.
- Concise and appropriate language should be used.
Sales Letter – Used Car Sales Letter Template 1
___________________ (name, designation of recipient and company’s name)
We at _________________________ (name of your company and details of business). We handpick the used cars (details of your product standards and your commitment). Purchasing a used Car_______________ (explain the benefit to the customer).
Your company provides____________________________ (show the need of the product and restate the benefits). The used cars are best____________ (quote the advantages). We are looking forward for your consideration and will appreciate it.
_________________ (name of the company of the sender)
Used Car Sales Letter Template 2
We are ___________ (name of your company and details of business) and we handpick used cars ___________ (details of your product standards and your commitment). Purchasing a used car has ___________(explain the benefit to the customer).
Your company provides ___________(show the need of the product and restate the benefits). The used cars are best ___________(quote the advantages). We are looking forward to your consideration and truly appreciate it.
(name of the company of the sender)
Sales Letter – Used Car Sales Letter Sample 1
Sept 09, 2013
ABC co. Ltd.,
Subject: sales letter
Purchasing a new car and in case of any problem hunting for the spare parts was the trend in past years. In addition to it, the costs of such spare parts were also high. The customers have now realized that it is wise to buy used cars. We at Ritz Motors have a specialty in selling and buying used cars. We handpick the used cars and keep in consideration that they are good at use and are like new cars only.
Your company provides cars to employees to make them feel and work better. The used cars are best for these purposes as they are more resistant and can travel fair distance at a stretch. We are looking forward for your consideration and will appreciate it.
Sample Letter 2
ABC Co. Ltd.
Sept 09, 2013
Subject: Used Cars Sales
Purchasing a new car and then running into problems, following which you were forced to hunt for spare parts has become a trend in these past few years. In addition to this, the costs of such spare parts have also drastically climbed. The customers have now realised that it is wise to buy used cars in a bid to cut down unwanted costs. We at Ritz Motors specialise in selling and buying used cars. We handpick the used cars, perform stringent tests to keep them in working condition and ready for use.
Your company provides cars to employees as an incentive to make them work better. It is my opinion that used cars are the best for this purpose as they are more resistant and can travel fair distance at a stretch. We look forward to your reply.
Email Format 1
Used car sales letter is written by those companies who provide second-hand cars for sale. These companies can write those points in this letter, which can attract customers and can increase their sales. It will also increase the trust factor of clients and their sales will automatically be improved.
Subject: Sales Letter
Buying a new car was the thing during the past couple of years. The trend was short lived due to the shiny little cars gave very very often and spare parts being difficult to find. On top of it, the parts were expensive. Then the buyers of cars realized the value of used cars. We at North Motors do the buying and selling of used cars as it is our specialty. These nearly new cars handpicked by us are just like new cars. Also, if they need we do a bit of refurbishment too.
Your company buys cars to be given to your employees to make them work better. As purchasing manager, you are involved in this activity. As you know, used cars come in handy for this kind of purpose, as they can cover long distances at a stretch. They are more resistant to wear and tear. Your consideration will be very much appreciated.
North Motors Ltd.,
Email Format 2
Subject: Used Cars for Sale
Buying a new car has always been a dream for many. However, with most new cars falling flat after a few months with defects and requirement for expensive and difficult to find spare parts. Soon enough, people began looking at alternative means to and end and realised the value of used cars. We at North Motors are the standard bearers when it comes to top quality used cars, and we’ve been buying and selling used cars as it is our speciality for over a decade. The cars that we sell are passed through stringent road and offroad tests to certify their usability before selling them to our customers.
Your company provides cars to its employees as an incentive to make them work better. As a purchasing manager, you are involved in this activity. As you know, used cars come in handy for this kind of purpose, as they carry out the purpose and are verified for the long term use. We hope that you consider our company when buying your cars.
North Motors Ltd.