An effective sales letter is the one that creates a good impression on the clients and cracks a deal for the company. The sales letters are used to provide cut to cut information about the products and offers to the clients. These letters are very effective as they enhance sales and draw the new customers to the company as well as retain the old ones.
These sales letters are an appropriate way to communicate with a client professionally. They are used to inform the clients about every new offer or any new products that the company introduces. These sales letters are also used to crack a sales deal in the case of the old as well as new products. This sale letters tends to improve the trustworthiness of the company and enhances the confidence that the client has in the company. An effective sales letter is always written formally and is in a simple language without keeping it too long.
Effective Sales Letter Writing Tips
- Try and avoid grammatical and spelling mistakes.
- The letter should be impressive.
- Product details must be provided crisply.
- Price justification is a must.
- An effective Sales letter should be formal and short.
Effective Sales Letter Template
Use our free Effective Sales Letter to help you get started. If you need additional help or more examples check out some of the sample letters below.
From,
__________ (name of the sender and address of the firm)
__________
__________
Date __________ (date of issuing of letter)
To,
___________ (name of the recipient and address of the firm)
___________
___________
Dear __________, (name of the recipient)
We at ______________ (name your firm or business) are glad to introduce to you _____________ (introduce your service or product). We have _____________________ (details of the product or service).
The_______________________ (restate the companies name and product and mention about offers and benefits). We are sure that your customers will also prefer them.
For more details you can visit our website ________________________ (mention the contact or website address).
Yours truly,
__________ (signature)
__________ (name of the sender)
Sample Letter
From,
Rachell Phillips,
Sales Head
ABC Beauty Care Limited
England
Date: September 12, 2013
To,
Ms. Ryma
Manager
Beauty Care Clinic.
England
Dear Ms. Nyla,
We, ABC Beauty Care Ltd, are glad to introduce our new range of beauty and fairness products. We have been in this business for around three years and have a good repute in the market.
Our products are of good quality and are for all skin types. We assure you that there will be no problem with the quality of products as we never compromise on our quality. Our company is providing great offers and discounts for this season. We are sure that your customers will also be happy with the results.
For more detail of our products you can visit our website, www.abcbeautycare.com
Yours truly,
(signature)
Rachell Phillips
Sales Head, ABC Beauty Care Ltd.
Email Format
The following is the Email format that should be followed while writing an Effective Sales Letter.
To: nylastanford@email.com
From: rachellphillips@email.com
Subject: Regarding our New Products
Dear Ms. Nyla,
We, ABC Beauty Care Ltd, are glad to introduce our new range of beauty and fairness products. We are in this business for around three years and have a good repute in the market.
Our products are of good quality and are for all skin types. We assure you that there will be no problem with the quality of products as we never compromise on our quality. Our company is providing great offers and discounts for this season. We are sure that your customers will also be happy with the results.
For more detail of our products you can visit our website, www.abcbeautycare.com
Yours truly,
(signature)
Rachell Phillips
Sales Head, ABC Beauty Care Ltd.
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