Often while conducting a business the responsibilities of the seller do not end after the transaction of a business and rather go beyond towards providing after sales support. It is the legal responsibility of every person to make sure that the customer is happy with the purchase they have made and to solve any issues if there are. Such a letter also serves a moral courtesy and earns good response and possible future business from the customers. This betters the goodwill in the seller-customer relationship.
While writing such a letter the sender needs to ensure a few things. The sender must mention the prior purchase and express the hope that the customer likes their purchase. Then the writer must inform the customer about their after sales support rights and enquire about any issue that the customer might be facing. The sender also needs to ensure that the customer is aware of the warranty extended by the company. A letter of this kind must be polite, formal, well wishing, and concise.
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Follow Up After Sales Letter Writing Tips
- When you write a follow-up letter, you must make sure that you do not sound too persuasive.
- Keep the letter formal and to the point.
- Just add a few pointers to remind the person of the product that they recently purchased.
- Make the customer aware of their after sales warranty rights.
- Enquire about any possible issues.
Follow Up After Sales Letter Template
Use our free Follow Up Marketing Letter to help you get started.
Thank you for buying _______(mention product) from our showroom. I hope _____ is in good working condition and to your satisfaction. I understand that there was a delay in the delivery as the color you had ordered was a new one and took some time to get from the warehouse. But we were aware that you bought it as a gift to your wife for your anniversary.
I hope all the accessories attached are as per your directions. There are two accessories which we are still to get from the warehouse as soon as it comes in we will send our technician and get it fitted for you.
In the case of any clarification, our customer service person will guide you. As you must be aware, the first two servicing is free of charge, and if you are not able to come on your own, our representative would come and take it to the service center. It takes one whole day for service.
We would like to assure if you are completely satisfied with the service and _______( the product).
Sridhar Cars and Co.,
Dictrict Colony, Hyderabad.
February 12, 2002.
Bhatnagar Pvt. Ltd,
Laxmi Industrial Estate, Hyderabad.
Dear Sir/ Madam,
Much obliged to you for purchasing the automobile from our showroom. I trust the car is in great working condition and agreeable to you. I comprehend that there was a deferral in the conveyance as the shading you had requested was another one and set aside some opportunity to get from the product house. In any case, we knew that you got it as a gift to your significant other for your anniversary.
I trust every one of the adornments appended are according to your bearings. There are two frills which we are still to get from the distribution center when it comes in we will send our specialist and get it fitted for you.
If there should be an occurrence of any elucidation our client benefit individual will direct you. As you should know the initial two adjusting is for nothing out of pocket and in the event, you want to avail a servicing then one of our representatives can pick up your car from your address and deliver it to you after service.
We just want to ensure that you are satisfied with our service.
Thanks and Regards,
The following is the Email Format that should be followed while writing an After Sales Follow Up Letter.
SUBJECT: After Sales Follow Up Letter
Dear Sir/ Madam,
Thankful to you for buying the vehicle from our showroom. I believe the car is in incredible working condition and pleasing to you. I understand that there was a deferral in the movement as the shading you had asked for was another and put aside some chance to get from the item house. Regardless, we realized that you got it as a gift to your life partner for your celebration.
I believe each one of the embellishments affixed are as per your instructions. There are two ornaments which we are still to get from the dissemination focus when it comes in we will send our expert and get it fitted for you.
In the event that there ought to be an event of any clarification our customer advantage individual will guide you. As you ought to know the underlying two modifying is to no end out of pocket and on the occasion, you need to profit an overhauling then one of our agents can get your automobile from you and convey it to you after administration.
We simply need to guarantee that you are happy with our administration.