The introductory sales letters are essential for the effective running of any business venture. The introductory sales letters facilitate the business personnel to let his target customers understand his business and the product or service that he is providing. These introductory sales letters facilitate the corporation to reinforce its sales and build decent client support. These introductory sales letters contain particulars of any newly launched product or any new offers related to them.
The introductory sales letters are an efficient key to draw in new clientele and increase the trustiness. The introductory sales letters formally communicate the main points of your company to the shoppers. If the business venture is new, then these introductory sales letters are those you must select. These letters build a positive image of your venture ahead of the shoppers and show how skilled you are. So, to win the hearts of the shoppers, it is very essential to write down a formidable introductory sales letter.
Introductory Sales Letter Writing Tips
- Keep the introductory sales letter formal.
- The letter should be snappy, and no unclear information should be present.
- The introductory sales letter should be in brief and short.
- Any grammatical mistakes or errors should be avoided in introductory sales letters.
- The beginning of the introductory sales letter should be impressive.
Introductory Sales Letter Template
Use our free Introductory Sales Letter to help you get started. If you need additional help or more examples check out some of the sample letters below.
To,
___________ (name of the recipient, designation and company’s name)
____________
____________
____________
Date ______________ (Date of issuing letter)
Dear Sir/Madam,
We are glad to______________________ (introduce your company and product). It is ________________ (features and benefits of your products). We feel glad to__________________ (introduce your purpose)
I am proud to__________________(reintroduce the features of the Product). For more details you can ____________________________ (introduce your contact address or website). Please feel free for contacting us for any query.
We hope for a good business prospect.
From,
___________ (name of the sender)
___________ (designation of the sender)
___________ (name of the sender’s firm)
___________
Sample Letter
Ms Kate Parker
Manager
ANS Beauty Care
New York
10th September 2013
Dear Ms. Kate,
ABC Beauty Naturals is a company that is engaged in the manufacturing of beauty products. Our experts have an experience of more than twenty years in the field of research and manufacture of beauty products. We are based in New York and have outlets across the country for the distribution of our products.
Our products have become very popular, and we are having a positive response from the market. We never compromise on the quality of our product and are providing them at competitive prices.
If you have any query or want to know more details, feel free to contact us. You can also visit our website www.abcbeautynaturals.com
Yours truly,
Ronald Berth
Manager,
ABC Beauty Naturals
Email Format
The following is an email format for an Introductory Sales Letter.
To: name@email.com
From: name@email.com
Mark Tenson,
General Manager,
Zone Internationals,
Bangalore.
India.
Dear Mr. Mark,
We are providing good quality delivery of goods all over the globe. We have been in this field for a decade, our motto of work is delivery on correct time, and we deliver anywhere in the world and on time delivery is a promise. Due to the delivery of goods on time, your business quality as well as the rate of profit increases. We are different from other service providers for our quality services. We have our transport vehicles, cargo plans, and delivery vans. We are also working in a joint venture with railway services and other cargo planes.
We offer a special discount for new clients who want to coordinate with us shortly. For this, we are offering a flat 30% introductory trail offer which you can avail within a week.
Thanking you.
Sincerely,
B.B Tom,
Marketing Manager,
Rapid Delivery Service.
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