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Sales Letter Example


The example sales letter illustrates how a product proposal can be given to the customers. The reason why the customer may need your product and the advantages of using it is given. Your product’s salient features, the reason for it being the best option and the kind of service you would provide is described in the letter.

Mr. Morgan S. Rees,

Chief Accountant,

Campbell Accountants,

63 Park Row

LE14 1DL


13th September 2010

Dear Mr. Rees,

Do you encounter problems while calculating tax returns of your clients? Your staff is finding it difficult to cope with the workloads? Then we are in a position to help you. High Street software has the solution for your troubles.

Our software developers and the tax professionals have got together to develop new software to ease the workload of your staff. This software will enable you to have records and keep on updating them online to enable your clients to view them. Also the clients have the option to edit them to add the necessary changes. The calculation of taxes could be carried out within minutes.

If you like to have more details of the software you are welcome to visit us at www.highstreetsoftware.com.

Yours truly,

Joe Taylor,

Marketing Manager,

High Street Software

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