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New Product Introduction Letter

Summary: Launching a new product is the proud feeling for the company and writing a letter for this purpose, is needed. It is important to inform the clients and potential partners about the new products that are being developed at your company. For that reason, you can use new product Introduction Letter, the sample of which is provided below.



General Manager,

Beauty care Ltd,

12 Dalenidesstr




Beauty Clinic,

89, Baridoustr


5thMarch, 2010

Dear Mrs. Clarridou,

We are glad to introduce you our latest development, anti-wrinkle cream “Young forever”. This product had been tested by many volunteers and got satisfaction and only positive feedback from all those who have tried the product. We thought that your clinic can be interested in our new product. Therefore, we are enclosing a sample of the cream in case you decide to try it on your customers.

One of our specialists will contact you shortly in order to describe the product in details as well as answer your questions in case you have any.

We are also pleased to invite you for the seminar dedicated to this new product next Tuesday.  Our colleague will inform you about the details of the event.

Thank you



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