An introduction letter to a customer is an official letter written by a fairly new employee of a department to introduce himself or herself to a recurrent or patron-client of the company. These letters are generally written by those who have been recently employed or recruited by the company and who wish to ascertain an understanding with the purchaser. Be careful while drafting an introduction letter to a customer since it is always a good strategy to extend the help to the client and also, it will be easy for the client to understand clearly about the new employee in brief.
Introduction letters to customers are usually short letters that contain about three small paragraphs. They contain things like details about the new employee, his past experience, his desire to help the customers with their queries and problems, and his reassurance that the customer can always trust him as a representative of the company. The tone of the letter should be respectful and courteous.
Tips for Writing an Introduction Letter to Customer
- Always be well-mannered and gracious in your tone. Mention that due to the fact that you are relatively new in the current office environment, it may take you some time to get acclimatized. However, also reassure the client that you will try your best to get on with the company’s proceedings as soon as possible.
- Also, cite the field of your expertise so that the client feels undoubted for the matters pertaining to your field. You can also add your previous experience about working on such projects.
- Refrain from mentioning any sales, discount or offers in this letter, as introduction letters to customers aren’t meant for this sort of thing. If there is a huge sale that is coinciding with your employment, write the customer a separate letter informing him of the same.
- Guarantee the customer that he can approach you with any of his advice, grievances or problems.
Introduction Letter to Customer Template
Use our free Introduction Letter to Customer to help you get started. If you need additional help or more examples check out some of the sample letters below.
From,
_____
_____
_____
Date-
To,
_____
________
______
Subject: Introduction of new _______ [enter designation]
Respected Sir/Ma’am,
This is to notify you that I, _______ [enter your name], have newly been relocated to the post of ______ [enter the designation], and that I shall be managing all the ______ [mention scope of designation, e.g. feedback, complaints, queries etc.] My purview will also include the _______ [mention any additional departments].
I am capable and well-educated, with a degree in ______ [mention details of education] and a Master’s in ______ [mention subject of specialization, if any]. I believe in ______ [mention ideals and principles]. I assure you that I will always be here to help you out with your problems and queries related to my department.
Thanking you,
Yours sincerely,
_______ [Name and designation]
Sample Letter
From,
Max Ellen
117 Wrights Road
Barrington
Christchurch 8024
Date- 5th April 2017
To,
Archer Boismenu
189 Wimborne Crescent
Shirley
Christchurch 8061
Subject: Introduction of New Office Worker
Dear Mr. Boismenu,
I’m writing you this letter to introduce myself as the new Supervisor in our esteemed department store. My name is Max Ellen and I have recently been recruited for this post. I’m happy to state here that this is an extremely satisfying and rewarding job and that I’m looking forward to hearing from our customers, their feedback, etc.
I hereby also reassure you that the company’s policy about always putting the customer first and catering to all of his needs will only be strengthened from now on.
Regards,
Max Ellen
Supervisor
Woodbury’s Department Store
Email Format
A letter for a customer to introduce your services is a great marketing strategy. If you are writing a letter to your customer and you don’t know how to start it, refer to our sample below. The following is the Email Format that should be followed while writing an Introduction Letter to Customer.
To: AlexMustar@dayrep.com
From: HamishDearth@dayrep.com
Dear Sir,
We are proud to announce that we have just opened a new office for Elements Consultancy right beside your door. We are located at 65 Celica Street, Manila.
In relation to your profession as a programmer, we would like to offer our services whenever need be. Ever since our business was established we always had an image of being a reliable firm. It is our commitment that you can depend on us for our services. Our services have lots of advantages to our clients which I can explain to you if you find time to visit us. We would really appreciate if you will try our services and I assure you that we offer good and quality service. Please visit us at your most convenient time.
Looking forward to your immediate response.
__________
Mr. Hamish Dearth
General Manager
Elements Consultancy
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