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Letter For Introducing A Product For Sale

Introducing a product for sale is usually done through a promotional sales letter. In this letter a company is introducing a new product through a letter to its former customer.

Here is a sample letter for introducing a product for sale:


Bob Jones

Marketing Manager,

Washit Cleaning Solutions,

New York


Mrs. Laura Simons.

House #60,

Elms Street,

Avenue Road,

New York

23rd June 2010

Dear Mrs. Simons,

We thank you for the support that you have given to us, by patronizing our products. You must now be well aware of the quality of our products.

We are now introducing good quality super duper mops. These mops are special as they have high absorption fibers that mop up spills in no time. They are made of super fibers and can be used on any surface. They are suitable for all types of work places and various types of spill. It comes with special attachments that can be used under the beds and sofas.

Not only this, on purchase of the product now you will get 3 attachments free. If you are interested call us at the toll free number given below and our sales person will come to your home and give a demonstration.

You can collect your friends and family for the demo. If you are able to collect 10 persons at the demo, you will be entitled for a free gift. Our no. is 1800-2222-333

Thank you,

With regards,

Bob Jones

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