An introduction letter for a new salesperson is a formal letter written by a senior officer in a department of a store, introducing somebody who has just been employed by the company. Such letters are short letters written to principally introduce the person, get his or her details and qualifications across, praise him or her, and welcome him or her aboard the team. Such letters can also be letters of professional introduction and should not contain more than two paragraphs. The letter serves as a bridge connecting the supplier with the customer.
The purpose of writing this letter is to get the customers of the stores acquainted with the newcomer in the business. This serves as an official acknowledgment from the side of the supplier (senior officer) to the customers that the newcomer is indeed a salesperson representing the business. This form of introduction avoids suspicion and adds to the ability of the officer to expand distribution, sales,, etc. Also, the customers or business acquaintances will be satisfied with regards to the services rendered.
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New Salesperson Introduction Letter Writing Tips
- Introduce the employee cheerfully and optimistically. Make sure you express your confidence that the employee will do good for the company and will help the company in progressing.
- Mention the reasons why the management or the human resources department thought the person appropriate for the job.
- Mention the qualities and competencies of the person that got him selected through the interviews of the others.
- Ensure that while you are writing about this person, you don’t go overboard with your praise. Keep your tone moderate and modest.
New Salesperson Introduction Letter Template
Use our free New Salesperson Introduction Letter to help you get started. If you need additional help or more examples check out some of the sample letters below.
Subject: Introducing new employee
The management is writing you this letter to inform you that Mr. ______ [name of employee] has been recruited by the company. We are very pleased to have him work with us. We hope everybody will welcome him and help him settle down in the office premises.
_______ [Name and designation]
Typesetting Maag Pvt. Ltd.
Date- 15th April 2017
Mr. Mahesh Khan
34 Borivali Road
Subject: Introducing our new salesperson.
It is my pleasure to introduce to you our newest salesperson and recruit, Mr. Jay Acharya. Mr. Achar.ya has been an employee of a prestigious company in Delhi and has had to move to Mumbai because of certain personal circumstances. Nevertheless, we are extremely pleased to have Mr. Acharya here with us as an employee of our organization.
Mr Acharya has a degree in Mass Communications and is proficient in juggling large numbers and even groups of people and has a great charm and disposition. We believe he’ll be a great choice for the department. We hope Mr Acharya finds all the help and cooperation that he may need as a new member of our professional family. We also hope that everybody will welcome him and make him feel at home. An introductory and orientation session will soon be organized in view of welcoming our new salesperson.
The following is an E-mail format to be followed for a Letter Introducing a New Salesperson.
SUBJECT: Introducing our new Salesperson.
You have been a witness to how our business has served you with the best service in your city, for five years now. On our part, we take much pride to make it known that your loyalty to our business has been instrumental in making us reach where we are right now in the industry. As part of our vision to provide you with a much better service, we are proud to announce that we are improving the services that we offer by hiring more salespersons who have exceptional capabilities in their professional fields.
In this regard, we would like to introduce to you our newest salesperson of Mr. Normans. He is assigned to oversee problems regarding sales as well as develop easy solutions in order to improve our practices and to ensure a continuous growth for our organization. We would be glad if you would kindly give us feedback on this matter. We are looking forward to providing you with the best services. I hope our acquaintance will continue in the same spirit of co-operation.
Mr John Lucas
Head of PR, Everest Corp.